GAP Fall 2012 Campaign Launch

With the "unofficial last weekend summer" upon us, and the autumn season just around the corner, GAP launched and celebarted their Fall 2012 Campaign at the beautiful outdoor terrace at the McKittrick Hotel.

To learn more, see more, and to shop for GAP clothing, click here.

Big thanks to Paulette Barba of Shadow PR for throwing/having us at this event!

Big thanks to Keino Benjamin of Benjamin's Closet for inviting us to this event!

xx.
M

Project Reindeer

The most creative way to generate in-store deals. For the next five days, Gap introduces Project Reindeer. Using eight live reindeer and GPS, the deers' movements will be tracked and measured against a different goal each day. Every deer will have a deal. Every day will have a winner. Every Gap in America will offer the winner deer's deal to the public the very next day. How perfectly original?

To learn more, see more, and to track the Reindeer, check out Project Reindeer here and here.

Check out "The Herd" here.

To shop at Gap, click here.

xx.

M